Syracuse, New York     2005 – 2009

Director of Business Development – Home Systems

Developed, initiated, and executed the business strategy to bring an acquired business to a core customer channel.  Increased revenue from $7.5 million to $12 million within 3 years.

• Delivered complete business plan for On-Q/Legrand through the electrical contractor/distributor channel which exceeded company goals for operating income and outpaced market performance.
• Integrated Marketing, Sales, Operations, and Finance for effective implementation of the business plan utilizing existing resources which decreased costs.
• Created marketing strategy with a focus on the installer value proposition resulting in over 5,000 CRM contacts for electronic marketing activities.
• Coached and directed sales activities for the Legrand Electrical Sales Team, which leveraged the company’s position for complementary up-sell electrical products.